Head of Faculty
Business Studies is an academic subject taught in schools and at university level in many countries. Its study combines elements of accountancy, finance, marketing, organisational studies and operations. Business Studies is a broad subject in the Social Sciences, allowing the in-depth study of a range of specialities such as accountancy, finance, organisation, human resources management and marketing
Create and build on students love for Business
- What is business?
- How do businesses make a profit?
- How do I run a successful business?
- Where will business lead me in the future?
- How do ethics affect business?
- What is innovation and enterprise? How do they affect a business?
Half term 1: Subway Challenge- a practical introduction to Business.
Half term 2-4: LIBF Award in Financial Education- two finance based units which end in a multiple choice test.
Half term 5-6: Marketing coursework tasks
Unit 1- Business in the Real World (the purpose and nature of business, business ownership, aims and objectives, stakeholders, business locations, business plans, business expansion).
Unit 2- Influences on Business (Technology, ethical and environmental considerations, economic climate, globalisation, legislation, competitive environment).
Unit 5- Marketing (objectives, market segmentation, marketing mix).
R054- Enterprise and Marketing Concepts: Exam (how to target a market, finance, product development, attract and retain customers, factors which impact a start-up business, functional areas)
R065- Design a Business Proposal: Coursework (market segmentation- students need this information in order to complete the business proposal).
Unit 3- Operations Management (production processes, the role of procurement, the concept of quality, good customer services).
Unit 4- Human Resources (organisational structures, recruitment and selection, motivating employees, training).
Unit 6- Finance (sources of finance, cash flow, financial terms and calculation, analysing financial performance of a business).
R065- Design a Business Proposal: Coursework (market research, finance- students need this information in order to complete the business proposal).
R066- Market and pitch a business proposal: Coursework (brand identity, plan a pitch, skills needed to perform a good pitch, review strengths and weaknesses of the proposal and pitch).
Unit 1- Exploring Business: Coursework (features of business, organisational structures, business environment, business markets, innovation and enterprise).
Unit 3- Personal and Business Finance: Exam (functions and role of money, current accounts, managing personal finance, personal finance sector, financial regulation, types of revenue and expenditure, sources of finance, break even, profit and loss accounts, balance sheets, cash flow forecasts, ratios).
Unit 2- Developing a Marketing Campaign: External Assessment (the role of marketing, influences on marketing activity, customer profiling, market research, SWOT, PESTLE and Porters 5 Forces).
Unit 14- Investigating Customer Service: Coursework (customer expectations, building customer relationships, legislation, indicators of performance, customer service skills, development plan).